Hi, I’m Sara. I’m a communications professional and passionate storyteller obsessed with helping startups leverage thoughtful communications to move their business forward.
I’ve spent my career telling stories on behalf of builders, operators, and investors across the technology ecosystem. Having worked in both agency and in-house settings, I understand how to elevate brands and inspire action through compelling narratives and strategic campaigns.
In working with me, you’ll get a partner who meets you where you are and provides thoughtful, sound communications counsel, strategy, and full-service execution. Whether it be preparing the road to launch, announcing a major milestone, or navigating a moment of crisis, I’ll help you tell the most impactful story, at the right time, to the right audience.
What People Are Saying
“We've worked with Sara for two and a half years, and she's easily the best communications consultant I've worked with in my career. She develops a deep understanding of client needs and stories, and her judgement, intelligence, flexibility and work ethic are top-notch. She has strong connections with media and follows through on commitments and ideas. She's great in brainstorming sessions and my team is unanimous in reporting that it's a great pleasure to work with her. I recommend Sara without reservation.”
Patrick Sobalvarro, CEO and Co-Founder, Veo Robotics, Inc.
“Sara is a phenomenal comms and PR lead. Not only is she wonderful to work with, she also has incredible experience & expertise that any company would be lucky to tap into. I could always count on Sara to build sound plans and strategies, and she executed against those plans to drive clear results. Sara has mastered juggling multiple high-priority tasks and stakeholders while ensuring timely delivery and successful outcomes. I highly recommend Sara!”
Jane Putnam, Communications Advisor, Mirvie, Inc.
“Sara is an absolutely wonderful team mate and great at the comms game. In addition to strong press and media connections, she's a great communicator and the kind of person that a team aligns around. I was lucky enough to work with Sara through a variety of situations in our time together at Xos, from launching new vehicles and hosting major events, to dealing with tough news from the comms front, all of which she handled with professionalism, hard work, and aplomb. I highly recommend collaborating or working with her if you get the opportunity!”
Ivan Goldensohn, Head of Strategy, Xos, Inc.
Work Examples
In past lives, I crafted stories for Xos about the value of commercial electric vehicles for fleets with their lower total cost of ownership and the availability of generous government incentives; changed the perception of massive industrial robots from human killers to comrades on a factory floor; and launched a telepresence robot to give remote workers a physical existence in the office.
